Innovation: How World-class Innovators Rock Their Roles.pdf

Innovation: How World-class Innovators Rock Their Roles.pdf


Kim Chandler McDonald is the founder/ editor of the 'Capital I Innovation' Interview Series, which celebrates international thought leaders, Innovators and Innovations. Formerly, she was a writer and editor for various national and international newspapers and magazines as well as being the host/producer of an award winning radio/TV program. Kim is a thought leader in disruptive approaches and transformational trends, and is the world's first branded Flat World Navigator. She is a member of the Griffith Enterprise Advisory Board for Griffith University and the Scientific Advisory Board for Cloud-Com 2012.


Businesses looking to succeed in the digital, global economy must innovate to survive, and "Innovation" highlights the pioneers who have broken the mold and led the pack in every field, from IT to food, fashion to healthcare. Innovation expert, Kim Chandler McDonald underlines the common denominators linking these highly creative people, such as their compunction to tell their truth, unpalatable or not, their entrepreneurial instincts and their steadfast protection of their brands.
This book offers:
--understanding of innovation as a mindset rather than a process
--insight on how to start thinking like an innovator and into how this can assist them with their own careers and goals
--knowledge of how to cultivate innovation in their own team, department or business
--personal accounts from international innovators
"Innovation" showcases interviews with over 100 people who have pushed aside the boundaries in their field, such as: Matt Flannery, CEO/Co-Founder of Kiva, the microfinancing organization working to alleviate poverty; author Seth Godin; Zappos CEO Tony Hsieh; Digital Royalty CEO Amy Jo Martin; and Chief Innovation Officer at the marketing agency MDC Partners, Faris Yakob. Chandler McDonald finds out what drives these successful innovators, what makes innovations take off and why innovation is so critical to individuals, economies and to society as a whole.


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